eBay Names Brie Welch as Resident Stylist and Launches ‘eBay Watchlist’ Trend Reports

The Watchlist: Data-Driven, Pre-Loved, Powerfully Curated The eBay Watchlist is powered by insights from the behavior of eBay’s nearly 134 million users and its staggering 2.3 billion listings. Today, almost 40% of all clothing, shoes, and accessories sold on eBay are pre-loved.

In 2024, global users searched for ‘vintage’ more than 1,200 times per minute, as the company noted in its release. The Watchlist’s curation and analysis—anchored by Brie Welch—spotlights the top trends, brands, and emerging stories shaping the recommerce landscape.

Key Trends: Function, Flair, and Fashion Nostalgia Welch’s spring/summer Watchlist edition—and its real-time data insights—highlight the following movements: Function First: Utilitarian style takes a fashionable turn with barrel jeans searches up 130% and Wrangler and Timberland leading as the most-searched heritage brands.

Dyed in Dusk: Pastel colors and whimsical details capture hearts; butter yellow dresses are up 656%, and playful watches like the Seiko Half Moon are up 430%, emphasizing fashion’s mood-boosting power. Well-suited: Power dressing is back. Cinched blazer searches grew 209%, oversized suit 87%, and brands like Balenciaga and…