Contributor Profile

Jeanel Alvarado

EDITOR-IN-CHIEF

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing…

  • News
  • Fashion
  • Featured
  • Trends
  • Marketing

About

About Jeanel Alvarado

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing Director of the School of Retailing at the University of Alberta. Jeanel’s insights appear in Nasdaq, Entrepreneur, Fortune, TIME, and the US Chamber of Commerce, among others, with recurring commentary on top retailers and brands for financial markets, consumer insights, shopping trends, tech Innovation, and the luxury sector.

Latest Stories

Articles by Jeanel Alvarado

Danieal Heaf

Daniel Heaf

Daniel Heaf’s appointment as CEO of Bath & Body Works in May 2025 represents a pivotal moment for the iconic American retailer as it pushes for digital transformation and renewed global relevance. Known for his track record at Nike, Burberry,…

Leadership
Stuart Haselden

Stuart Haselden

Stuart Haselden is the current Chief Executive Officer of Arc’teryx Equipment, leading the globally renowned Canadian outdoor brand as part of the Amer Sports Group since February 2021. Recognized for his high-performance leadership and strategic brand-building, Haselden brings a 20+…

BusinessLeadership
Sasha Plavsic

Sasha Plavsic

Sasha Plavsic is the founder, creative leader, and until 2024, the CEO of ILIA Beauty, a trailblazing brand that brought “clean” color cosmetics to the global stage. Known for fusing high-performance makeup with skincare actives and uncompromising transparency, Plavsic positioned…

BusinessLeadership
Joe Preston

Joe Preston

Joe Preston’s leadership as CEO of New Balance represents a powerful blend of tradition, innovation, and steady growth, propelling the footwear brand to new global heights. Since taking the helm in 2018, Preston has not only delivered record-breaking sales but…

Leadership
Dani Austin

Dani Austin

Dani Austin is the dynamic founder and CEO of Divi, the fast-growing scalp and hair wellness brand transforming how millions think about hair health and confidence. A Texas native and former YouTube creator, Dani founded Divi in 2021 after her…

Leadership
Pat McGrath

Pat McGrath

Dame Patricia Ann McGrath (born June 11, 1971, Northampton, England) is universally hailed as the most influential and innovative makeup artist of the modern era and the founder and CEO of Pat McGrath Labs. Celebrated for her fearless creativity and…

Leadership
Artemis Patrick

Artemis Patrick

Artemis Patrick is the President and Chief Executive Officer of Sephora North America, a position she assumed in April 2024, setting a historic precedent as the first woman to hold this role. As the leader of the largest prestige beauty…

Leadership
Todd Krinsky

Todd Krinsky

Todd Krinsky is the President and Chief Executive Officer of Reebok, a legendary global sportswear brand. Appointed CEO in September 2022, Krinsky embodies a rare dedication—spending nearly 33 years at the company, climbing from the mailroom to the top office.…

Leadership
RETAILBOSS DISCOVERY

What are you looking for?

Search the stories, companies and ideas shaping retail.

Start exploring

Esc to close · Tab to navigateOpen full results →