“As we continue our transformation to a digital-first, omni-always retailer, DoorDash is an ideal partner to help expand our marketing reach to the millions of customers who already shop their digital channels,” said Rafeh Masood, EVP, Chief Digital Officer and Interim Chief Brand Officer for Bed Bath & Beyond. “We are particularly pleased to be the first retailer specializing in home and baby to join the DoorDash marketplace, as it speaks to our authority in these markets and our work to strengthen our customer base.”
“As DoorDash accelerates into new categories and expands our offerings to meet consumers’ on-demand needs, we are excited to partner with Bed Bath & Beyond as our premier home retailer available on the marketplace,” said Shanna Prevé, Vice President, Strategic Partnerships and Business Development at DoorDash.
This expansion, is additional to the On-Demand Delivery services through DoorDash Drive, DoorDash’s white-label fulfillment platform that powers Bed Bath & Beyond direct delivery service.
I have over 10 years of experience in the retail industry including expertise in marketing, operations, merchandising, buying, shopping and technology. I am a former senior managing director of The School of Retailing, University of Alberta. My education includes a Bachelor of Commerce Degree from The University of Alberta in Marketing, Certificate in Real Estate and a Diploma in Fashion Merchandising and Buying from LasSalle College, a Canadian private school founded in 1959 by fashion designer Jean-Paul Morin.