Bed Bath & Beyond® (Nasdaq: BBBY) today announced a partnership with DoorDash. DoorDash will offer products and items found on BedBathandbeyond.com and buybuyBABY.com on the DoorDash marketplace app.
“As we continue our transformation to a digital-first, omni-always retailer, DoorDash is an ideal partner to help expand our marketing reach to the millions of customers who already shop their digital channels,” said Rafeh Masood, EVP, Chief Digital Officer and Interim Chief Brand Officer for Bed Bath & Beyond. “We are particularly pleased to be the first retailer specializing in home and baby to join the DoorDash marketplace, as it speaks to our authority in these markets and our work to strengthen our customer base.”
“As DoorDash accelerates into new categories and expands our offerings to meet consumers’ on-demand needs, we are excited to partner with Bed Bath & Beyond as our premier home retailer available on the marketplace,” said Shanna Prevé, Vice President, Strategic Partnerships and Business Development at DoorDash.
This expansion, is additional to the On-Demand Delivery services through DoorDash Drive, DoorDash’s white-label fulfillment platform that powers Bed Bath & Beyond direct delivery service.
Jeanel has 15 years of retail, marketing and brand management experience. She has started an ecommerce business in 2019, after working in corporate retail and real estate as a senior managing director and former consultant. She's traveled all over the world, speaks at world renowned trade shows and events, holds a Bachelor’s of Commerce (B.Comm) and a Certificate in Commercial Real Estate. You can connect with her on Linkedin.