Bed Bath & Beyond® (Nasdaq: BBBY) today announced a partnership with DoorDash. DoorDash will offer products and items found on BedBathandbeyond.com and buybuyBABY.com on the DoorDash marketplace app.
“As we continue our transformation to a digital-first, omni-always retailer, DoorDash is an ideal partner to help expand our marketing reach to the millions of customers who already shop their digital channels,” said Rafeh Masood, EVP, Chief Digital Officer and Interim Chief Brand Officer for Bed Bath & Beyond. “We are particularly pleased to be the first retailer specializing in home and baby to join the DoorDash marketplace, as it speaks to our authority in these markets and our work to strengthen our customer base.”
