Bloomingdale’s Debut Bloomie’s Store In Westfield Old Orchard

I have 15 years of experience in the retail industry…
Bloomingdale’s is opening its second “Bloomie’s” store on November 17, 2022 at the Westfield Old Orchard Mall. Bloomie’s brings the best of Bloomingdale’s to a smaller, highly curated store concept, with top brands featured within each department, a new tech-enabled stylist service, and a trendy dining experience at its new restaurant, bCafé.
Located in the greater Chicagoland area, the 51,000 square-foot Bloomie’s will be a style and service destination that allows for guests to shop the brands they know and love, while discovering new designers and trends each visit. In addition to men and women’s fashion, shoes and accessories, the store will feature impressive fine jewelry and cosmetic departments, as well as an expansive home collection with a robust assortment across categories including luggage, tabletop, housewares, bedding, mattresses and more.
“Bloomingdale’s has always been a part of the Chicago area, and we are incredibly excited to introduce Bloomie’s to new and existing customers,” said Tony Spring, CEO, Bloomingdale’s. “While Bloomie’s is a new take on Bloomingdale’s, our guests will still be offered an assortment of contemporary and luxury brands across men and women’s fashion, home and beauty, but with a fresh take on the shopping experience.”
To celebrate the grand opening, guests can stop in for “10 Days of Bloomie’s,” a series of holiday-inspired events and activations happening throughout the store, starting November 17. Following the official ribbon cutting and throughout opening weekend, Bloomie’s is partnering with No Kid Hungry to kick off the celebration. Shoppers will enjoy interactive food trucks and carts from Garrett’s Popcorn and No Kid Hungry, as well as a DJ, holiday-themed photo booth, festive fashion illustrations, shoe and apparel customizations, and a custom “Medium Bloomie’s Bag,” as a gift with purchase.
I have 15 years of experience in the retail industry including expertise in marketing, operations, merchandising, buying, shopping and technology. I am a speaker, consultant and former senior managing director of The School of Retailing, University of Alberta. My education includes a Bachelor of Commerce Degree from The University of Alberta in Marketing, Certificate in Real Estate and a Diploma in Fashion Merchandising and Buying from LasSalle College, a Canadian private school founded in 1959 by fashion designer Jean-Paul Morin.