Overview
About Champion
Champion is an American heritage sportswear brand known for reverse weave hoodies and the invention of the sports bra. Owned by Hanesbrands, it is a streetwear and athleisure staple.
Latest coverage
Champion on RetailBoss
Champion and Ted Baker Bring The Gentlemen to Selfridges With Sportswear and Tailoring
Champion and Ted Baker connect The Gentlemen season two with boxing-inspired sportswear, British tailoring and a Selfridges retail launch.
Champions Debuts Immersive Five Level Flagship In The Heart Of Milan
Champion has officially opened The House of Champion, a new flagship store of about 890 square metres in the heart of Milan, Italy, cementing the sportswear brand’s lifestyle push in Europe. A Five-Level Home On Via Torino The flagship is…
Competitive set
Champion Competitors
Brands tracked alongside Champion based on category, positioning, market overlap, shared Rankings, and RetailBoss coverage.
Selection method: explainable profile, market, Ranking, and coverage signals. Competitive sets are editorial context, not a claim that every Brand competes in every product category. Reviewed August 2026.
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