Overview
About Hoka
Hoka is an American running shoe brand known for maximalist cushioning. Owned by Deckers, it has transcended running into a lifestyle and fashion phenomenon with models like the Clifton and Bondi.
Latest coverage
Hoka on RetailBoss
Trail Running Moves to The City HOKA Turns Hangzhou Into a Trail Lifestyle Lab
Step into a world of innovation and community at HOKA's Hangzhou trail, where tech meets tradition and every detail is crafted for the modern runner.
Top 10 Sneaker Brands by Website Traffic (2026)
This RB report provides a comprehensive analysis of the top 10 most visited sneaker brands by website traffic globally, based on SEMrush traffic data for January 2026. The aim is to highlight key traffic metrics and offer insights into each…
Top 10 Yeezy Competitors & Alternatives
This RB report provides an analysis of Kanye West’s Yeezy brand, that redefined modern streetwear through its avant-garde footwear and monochromatic, oversized aesthetic. As of 2026, the market has shifted significantly. While Yeezy remains a cultural touchstone, its dominance is…
The Cult-Status Index: Top Sneaker Brands with a Cult-Like Following
This RB report introduces the Cult Status Index (SCI), a quantitative framework designed to rank the top 10 sneaker brands based on their cult status in 2026. Sneakerhead culture has evolved from a niche into a global phenomenon. At its…
Deckers Achieves 16% Revenue Growth With Hoka and Ugg Brands
Deckers has cemented its competitive edge in the global footwear market, powered by the meteoric rise of its flagship brands, Ugg and Hoka. In fiscal 2025, Deckers reported nearly $5 billion in total sales, a meteoric jump from less than…
Running Brand Hoka Opens First Storefront in New York
Footwear brand Hoka, renowned for its cushioned running shoes, is making a significant move by opening its first-ever retail stores. The company aims to fuel greater growth for its parent company, Deckers, through this expansion into brick-and-mortar locations. Hoka President…
More in Sportswear
Follow this brand
Save Hoka to your account.
Log in or create a free account to save this preference and see your Following state whenever you return.
Following is a saved on-site preference and does not subscribe you to email alerts.