Beauty

Huda Beauty

Founder-led beauty empire

Overview

About Huda Beauty

Huda Beauty is a beauty brand founded by Huda Kattan. Beginning with false lashes, it expanded into makeup and skincare, becoming one of the most influential founder-led beauty brands of the social media era.

Profile

Category: Beauty
Brand type: Celebrity
Founded: 2013
Headquarters: Dubai, UAE
Founder: Huda Kattan
Ownership: Independent
Reported revenue: $200M
Reported employees: 600

Profile facts reflect the RetailBoss Insights source record updated July 22, 2026. Mutable figures should be read as source-period values.

RetailBoss Intelligence

Rankings featuring Huda Beauty

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Analysis Jan 2026

Top 10 Most Mentioned Beauty Brands by Influencers in 2025

A composite ranking of beauty-brand influence across TikTok earned media value and Instagram presence in 2025.

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Latest coverage

Huda Beauty on RetailBoss

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