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Fragrance

Kayali

Layerable luxury fragrances from the Hijazi sisters

Ethan Lewy, Spring Summer 2027 at New York Men's Day

Explore Kayali news, data-led insights, emerging trends, rankings and reports.

Overview

About Kayali

Kayali is a luxury fragrance house founded by Mona and Huda Kattan. Known for its layering philosophy and bold, sweet compositions, the brand has become a Gen Z favorite through TikTok virality.

Latest coverage

Kayali News

Where Kayali ranks

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Research library · 1 reports

Mentioned in RETAILBOSS reports

All reports

Explore the studies featuring this brand. Position badges show its place in the report’s published ranking.

Insights & Trends

Analysis

Data-led insights and trend observations featuring Kayali.

  1. Trends · Sep 5, 2026The New Edible Beauty Doesn’t Have to Be Eaten

Competitive set

Kayali Competitors

Brands tracked alongside Kayali based on category, positioning, market overlap, shared Rankings, and RetailBoss coverage.

Selection method: explainable profile, market, Ranking, and coverage signals. Competitive sets are editorial context, not a claim that every Brand competes in every product category. Reviewed August 2026.

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