Overview
About Shiseido
Shiseido is a Japanese multinational beauty company and one of the oldest cosmetics brands in the world. It offers skincare, makeup, and fragrance across a portfolio of prestige and mass-market labels.
Latest coverage
Shiseido on RetailBoss
Shiseido’s Virtual Try On Tool Faces a Class Action Alleging Illegal Facial Scan Collection Across Multiple Beauty Brands
Shiseido Americas Corporation is facing a proposed class action alleging that the virtual cosmetic try on feature available across several of its brand websites collects, stores, and uses consumers’ facial scans without their knowledge or consent, in violation of the…
25 Top Beauty Retail Acquisitions of 2024
The year 2024 has showcased major players strategically expanding their portfolios and niche brands, gaining new footprints under influential owners. These M&A deals, from skincare and haircare to makeup and fragrance, reflect a bustling landscape driven by innovation, market positioning,…
Shiseido Launch a New Beauty Innovation, AI Makeup Advisor
The launch of an AI Makeup Advisor experience in collaboration with Revieve® and ongoing partner Shiseido, the key global prestige brand of the Shiseido Group to serve consumers in the EMEA region. The AI Makeup Advisor will support Shiseido’s vision…
Related brands
Follow this brand
Save Shiseido to your account.
Log in or create a free account to save this preference and see your Following state whenever you return.
Following is a saved on-site preference and does not subscribe you to email alerts.