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H&M Launches in Brazil making it the 79th Store Worldwide

H&M is making headlines as it enters Brazil with both a flagship store and a nationwide e-commerce launch, combining both for the first time in a new market.

H&M Launches in Brazil making it the 79th Store Worldwide
NewsRetail

H&M Launches in Brazil making it the 79th Store Worldwide

H&M is making headlines as it enters Brazil with both a flagship store and a nationwide e-commerce launch, combining both for the first time in a new market. Swedish fashion giant H&M has officially entered the Brazilian market with a landmark launch that blended the opening of its first physical store with the debut of its e-commerce platform on the same day. This is the first time the retailer has introduced both physical and digital channels simultaneously in a new market.

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