BeautyNews

L’Oréal Launches Advanced Beauty Genius AI Assistant for Global Rollout

L’Oréal has made headlines with the launch of its most advanced artificial intelligence beauty tool to date — Beauty Genius, a next-generation digital assistant designed to revolutionize how consumers navigate personal care, product selection, and beauty routines.

L’Oréal Launches Beauty Genius, Its Most Sophisticated AI Innovation Yet
BeautyNews

L’Oréal Launches Advanced Beauty Genius AI Assistant for Global Rollout

L’Oréal has made headlines with the launch of its most advanced artificial intelligence beauty tool to date — Beauty Genius, a next-generation digital assistant designed to revolutionize how consumers navigate personal care, product selection, and beauty routines. Unveiled in Paris in July 2025 and now in wider rollout across global markets, Beauty Genius offers 24/7 expert guidance through personalized diagnostics, product recommendations, and augmented reality experiences.

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