Medipeel Takes K Derma from Seoul to Paris and London

skincare, leaving a strong impression on local shoppers. Hero products, including the Red Lacto Collagen Wrapping Mask and Young Cica PDRN line, emerged as clear favorites, highlighting the brand’s focus on advanced actives and K-derma sensibility.

Through the full Printemps launch, Medipeel plans to showcase its signature ranges, from neck creams to peptide eye creams and eye patches, alongside a phased rollout at Korean Cosmetics stores across France.

This combination of department store visibility and specialty K beauty distribution is designed to build both prestige and depth in the market.

UK “Science in Red” launch targets 400 influencers To boost awareness in the UK, Medipeel is staging a major global launch activation in London under the banner “Medipeel UK Launch Event, Science in Red.” The hybrid online offline campaign is being developed in partnership with GlamTouch, a premium K-beauty select shop located in the heart of Bloomsbury, which offers local consumers a direct, immersive introduction to Korean skincare…