10 Most Popular In-Store & Online Shops in the U.S. (Report)

The data was collected through a survey between May 31 and June 2, 2024. Jungle Scout surveyed 1,000 U.S. consumers to gather insights on their buying preferences and behaviors. The sample spanned across all 50 U.S.

states, encompassing respondents of diverse genders, ages (ranging from 18 to 75+), employment types, and income levels. This diversity ensures a comprehensive representation of the U.S. consumer population. Let’s explore the most favored shopping destinations in 2024.

RB Insights In-Store Walmart is the top choice for in-store shopping, with 60% of consumers purchasing here. This reflects a modest year-over-year (YoY) growth of +4%. Home Depot and Target follow next, each with 30% of consumers shopping in their stores.

Home Depot exhibited significant growth with a +71% YoY increase, whereas Target displayed a steady +29% YoY rise. Walgreens is another popular choice at 27%, with a notable YoY growth of +49%…