FashionLuxury

Inside Panerai’s Watches and Wonders 2026 Pop Up Installation

Panerai turned its booth at Watches and Wonders 2026 into a deep dive into the brand’s naval roots, with an immersive installation that brought its underwater universe to life for visitors in Geneva.

Inside Panerai’s Watches and Wonders 2026 Pop Up Installation
FashionLuxury

Inside Panerai’s Watches and Wonders 2026 Pop Up Installation

Credit: Panerai

Panerai turned its booth at Watches and Wonders 2026 into a deep dive into the brand’s naval roots, with an immersive installation that brought its underwater universe to life for visitors in Geneva. At the heart of the space was the Vasca Panerai, a striking tribute to the 1966 training tank that still connects the Italian watchmaker to its origins as a supplier to the Italian Navy.

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