Ralph Lauren Fragrances took over Laguna Beach for the Polo Sporting Series, a two day experience that brought the Polo 67, Polo Blue, Polo Red and Polo Green fragrances to life through sport, sea and coastal glamour. Framed as “a celebration of shared passions and timeless sophistication,” the event translated each scent’s personality into curated activities, from courts and waves to engines and open water.
A two day coastal escape in Laguna Beach
Set against the cliffs and coves of Laguna Beach, California, the Polo Sporting Series invited guests into an immersive “world of Polo” where sport and scent were treated as two sides of the same lifestyle. Content from the event highlights sunlit ocean views, relaxed but polished dress codes, and a mix of on land and on water experiences that echo Ralph Lauren’s long standing association with American coastal culture.
The gathering was intimate by design, with a…
focus on relationship building and storytelling rather than a large scale festival feel. Across the two days, guests moved through different vignettes tied to each fragrance, reinforcing the idea that choosing a Polo scent is as much about identifying with a world as it is about liking a note profile.
Polo 67, Blue, Red and Green brought to life The Polo Sporting Series centered on four key fragrances: Polo 67 – a bold, bright woody citrus built around Calabrian bergamot, pineapple accord and vetiver, created for “the man who dares to dream.” Polo Blue – a fresh, aquatic aromatic associated with open skie and ocean air.
Polo Red – an energizing, warm spicy scent linked to speed and adrenaline. Polo Green (Polo EST. 1978) – the original woody chypre classic that embodies the heritage, country club side of the Polo universe. Rather than simply displaying bottles, the event matched each fragrance with an experience that echoed its character.
Motorsports dinner, tennis and a speedboat cruise Guests “embarked on a curated journey” that paired scent discovery with physical experiences: A motorsports inspired dinner channeled the high octane spirit of Polo Red and the dynamic, driven…
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