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Santoni Opens The Doors to its Monte Carlo Home With an Exclusive Souvenir Capsule Collection

Santoni has unveiled the opening of a brand‑new boutique in Monte Carlo, conceived as a true home for the Maison in the Principality.

Published: May 19, 2026 8:55 AM Updated: Jun 8, 2026 1:43 AM

By Jeanel Alvarado

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Santoni Opens The Doors to its Monte Carlo Home With an Exclusive Souvenir Capsule Collection

Santoni has unveiled the opening of a brand‑new boutique in Monte Carlo, conceived as a true home for the Maison in the Principality. Located at 27 Avenue de la Costa, the two‑level space reinforces the brand’s presence in some of the world’s most iconic luxury destinations, following recent openings in Milan, New York and Doha. The Monte Carlo address becomes a live stage for Santoni’s experiential retail strategy, blending intimate interiors and a destination‑only capsule that turns every purchase into a souvenir of place.

A Riviera Townhouse For the Brand Inside, the boutique reinterprets the Santoni shopping experience as an immersive, home‑like environment rather than a conventional showroom.

Surfaces with embossed textures play against soft textiles to create a cocooning feel, while champagne and pinky tones meet marble in warm, natural hues for a refined yet relaxed ambiance.

Accents of orange velvet and travertine recall the sun‑drenched Mediterranean and the timeless charm of the Riviera, positioning the space firmly within its resort context.

Spread across two floors, the layout allows the Maison to stage a complete wardrobe for both women and men alongside accessories and services, with each room expressing a different mood…

Santoni Opens The Doors to its Monte Carlo Home With an Exclusive Souvenir Capsule Collection

Santoni Opens The Doors to its Monte Carlo Home With an Exclusive Souvenir Capsule Collection

Santoni Opens The Doors to its Monte Carlo Home With an Exclusive Souvenir Capsule Collection

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