Sustainable, clean and plastic free, is a top priority for shoppers moving into 2023 according to a new study conducted by a Natural Grocers’ Nutrition Education team, consisting of health and wellness experts ranging from Registered Dietitians to Certified Natural Foods Chefs, collaborated with the retailer’s purchasing, marketing and analytics teams.
In 2023, consumers will be lowering their plastic footprint one bottle at a time. Solid body care products are more environmentally friendly than your typical bottled shampoos, conditioners, soaps, and lotions. These solid bars are plastic free and sometimes completely packaging free, the bars are made with less water than liquid versions, and they even last longer.
If you think you can’t adjust to a solid version of your standard product, think again! As the market for these products has grown, the quality has improved with it. Bar shampoos, conditioners, lotions, and soaps are just as effective and luxurious as your liquid standbys, and you can find one that suits your every need. Natural Grocers will be sharing these trends online and over their social media channels throughout December and in the upcoming volume of their Health Hotline – available online and in print this January.
Brand To Know: A Quality Skincare brand we would like to spotlight is, Nopalera
Nopalera is best known for its zero-waste organic products, founded by Sandra Velasquez, a Mexican Botanical Bath & Body line based in New York City that is currently sold in Nordstrom, Credo Beauty, and over 350 independent retailers nationwide. Prior to launching Nopalera, Velasquez worked as a sales & distribution manager for several CPG brands across multiple categories. In addition to running her company, she hosts a podcast and works as a mentor to emerging CPG brands and teaches online classes about sales strategy.
Velasquez is the winner of the Valde Latinx Entrepreneur Grant, the Clean Beauty Summer School Pitch Grant, a finalist for the Black Ambition Prize, and won Latino Start-Up of the year at the L’attitude Match Up Conference. She is in this year’s Cosmopolitan x Undivided New C Suite and is currently participating in the Stanford LBAN Cohort 14 and True Beauty Ventures Bridge Mentorship Program. She raised 2.7 Million in her oversubscribed seed round in preparation for partnering with a national beauty retailer.
Nopalera organic products were created to elevate and celebrate Latinx culture with products inspired by the beauty and richness of Mexico. The nopal cactus is an ancient symbol of Mexican culture and is one of the most sustainable, nourishing and resilient crops in the world.
Flor De Mato Moisturizing Botanical Bar
The signature solid moisturizing bar with Jasmine oil. Uniquely formulated with plant butters and Nopal Oil to bring deep hydration to the skin. Replacing the need for large bottles of lotion, our small but mighty bar comes in a gorgeous reusable/recyclable tin for safe storage.
Noche Clara Cactus Soap
Our signature cactus soaps are handmade with plant butters and oils that cleanse and leave the skin moisturized. The subtle scent of eucalyptus and sage oil brings clarity of mind. Activated charcoal provides the gentlest exfoliation.
Try this trend: Learn more about Nopalera products here.
Jeanel has 15 years of retail, marketing and brand management experience. She has started an ecommerce business in 2019, after working in corporate retail and real estate as a senior managing director and former consultant. She's traveled all over the world, speaks at world renowned trade shows and events, holds a Bachelor’s of Commerce (B.Comm) and a Certificate in Commercial Real Estate. You can connect with her on Linkedin.