Coca-Cola’s AI-Generated Holiday Campaign and the Backlash That Went Viral
The release of Coca-Cola’s 2025 AI Christmas ad sparked widespread criticism as fans questioned the ad’s digital visuals.
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Markmi Raises €1.1 Million to Transform Fashion Markdown With AI
Markmi clinched €1.1 million in seed funding to scale its AI-powered markdown platform, backed by top Belgian investors and expanding into Europe and the U.S.
Canada Goose Launches Immersive Digital Showroom Transforms the Try-On
Canada Goose and designer Feng Chen Wang, with artist Xu Zhen, debuted their first major “phygital” capsule and virtual showroom for the Canada Goose x Feng Chen Wang x Xu Zhen collection in Fall 2022, with global AR and digital…
Oh Polly’s AI-Powered Machine Learning Delivers 80% Conversion Gains
The shift toward AI-driven personalization is rewriting the rules of e-commerce. Fashion brands like Oh Polly are leading the way, reporting an extraordinary 80% increase in conversion rate after deploying machine learning tools to tailor every aspect of the online…
How Voice Commerce Powers Hands-Free Checkout and Shopping Experience
Voice commerce, also known as V-commerce, has rapidly matured, enabling AI shopping assistants to understand both the literal requests and the deeper intent, context, and emotional state of shoppers. Today’s top solutions provide hands-free checkout, guided product discovery, and proactive,…
AI Twins Explained: How Digital Replicas Are Changing Shopping Experiences
An AI Twin is a sophisticated, personalized digital replica of a shopper, a smart, evolving model that understands an individual’s body shape, style, preferences, and purchase history. AI Twins are revolutionizing retail by enabling customers to virtually try on clothes, get fit advice, and…
What is Agentic Shopping?
Agentic shopping is an emerging retail paradigm where AI-powered agents, built on models like Google Gemini and fueled by real-time product data from the Google Shopping Graph, act on behalf of the shopper to research, recommend, and even complete purchases.…
AI Will Manage 90% of the Order Lifecycle for Nearly Half of Retailers, IDC Forecasts
Artificial intelligence is set to rewire every facet of the retail industry. A new IDC Retail Insights report forecasts that by 2028, AI will manage 90% of the order lifecycle for 45% of retailers with minimal human oversight, a monumental…
Meta Opens West Hollywood Flagship Store for Smart Glasses and Virtual Reality
The grand opening of Meta’s flagship retail store in West Hollywood, Los Angeles kicked up November 1st, an immersive two-story space on Melrose Avenue that marks a bold push into physical retail by the tech giant behind Facebook and Instagram.…
Yaga Raises €4 Million Pre-Series A to Expand Circular Fashion Globally
Yaga, a leading Estonia-based second-hand fashion marketplace, closed a €4 million pre-Series A funding round, marking a pivotal moment in the company’s ambition to redefine global resale and circular fashion. The round was led by Specialist VC and included participation…