Fast Fashion

Fast fashion is a term used to describe a highly responsive approach to fashion retailing, where clothing designs move quickly from catwalk to stores to meet new trends. The model is characterized by short production cycles and low pricing strategies, aimed at encouraging consumers to buy more items more frequently. Fast fashion retailers like Zara, H&M, and Forever 21 are known for their ability to rapidly produce new collections, often in response to the latest fashion trends and consumer demands. While fast fashion has been praised for democratizing fashion and providing affordable options, it has also faced criticism for its environmental impact.

10 Unsettling Fast Fashion Waste Statistics To Know

The fast fashion industry has drastically transformed how we purchase and dispose of clothing, often with severe environmental consequences.

Textile Waste increased by 50% in U.S. due to Fast Fashion, Report

The fast fashion industry, known for its rapid production of inexpensive garments, has significantly contributed to the rise in textile waste, posing serious environmental threats.

'The Truth Of Low-Cost Fashion': 5 Takeaways

The fashion industry is at a crossroads, grappling with the consequences of fast fashion. With nearly 56 million tonnes of clothing sold annually, the environmental and social costs are staggering.

EU targets fast fashion e-commerce with new customs policy

The European Union is set to overhaul its customs regulations significantly, targeting the low-cost e-commerce retailers such as Chinese fast fashion giants Shein, Temu, and AliExpress.

Fast Fashion Market Size to Grow USD $185 Billion by 2027

Fast fashion’s journey from 2021 to 2027 promises robust growth, driven by the market’s dynamism and ability to adapt swiftly to consumer preferences.

H&M and Zara Linked to Illegal Deforestation in Brazil

A new investigation conducted by UK-based non-profit Earthsight has revealed that H&M and Zara, two titans of the global fast fashion industry, are indirectly playing a significant role in the environmental degradation of Brazil’s Cerrado region.

Fast Fashion Brand 'Brandy Melville' Exposed in HBO Documentary

HBO’s latest documentary, “Brandy Hellville & The Cult of Fast Fashion,” pulls back the curtain on the dark underbelly of the fashion industry, honing in on the controversial practices within the popular clothing brand Brandy Melville.

What Is Fast Fashion and Why Is It Bad?

Fast fashion is a term that has gained significant attention in recent years. It refers to the rapid production and consumption of inexpensive clothing, often inspired by the latest fashion trends.

SHEIN Files Lawsuit Against Chinese App Rival Temu

SHEIN has filed a lawsuit against Temu in U.S. federal court accusing the Chinese app rival of paying social media influencers to make false statements against SHEIN to promote shoppers to switch to using Temu.

H&M Launches Immersive Fashion Gaming Experience

H&M has announced the launch of H&M Loooptopia Experience on Roblox. H&M Loooptopia is an immersive experience on Roblox that lets players experiment with materials and patterns in a playful way, creating the next virtual garment and wardrobe for their avatar.

H&M Launches Futuristic Sci-Fi Collection

Inspired by the Space Age, the Studio A/W’22 collection aims to blur the lines between reality and fantasy.

Google Cloud Partners With Fashion Retailer H&M

Google Cloud today announced a new partnership with global fashion retailer, H&M Group. The alliance will see the Swedish multinational leverage Google Cloud’s extensive data analytics capabilities and secure, sustainable global infrastructure to further enhance its customer experience and supply chain enablement.

Missguided will not refund customers, administration confirm, but will rehire CEO

Missguided administrators have confirmed they will not be honouring refund requests by customers from unfulfilled or ‘lost’ orders, not settled prior to sale.

Missguided Collapses Owing Millions, Suppliers Blame Reckless Owner

Missguided collapsed on Monday owing millions to suppliers, laying off 87 staff employees and the Founder & CEO, Nitin Passi stepping down.

The Iris Apfel Collection Sells Out At H&M

The latest H&M collaboration is a glamorous and vibrant project created in partnership with a true style icon – the incomparable Iris Apfel.

Shein Launches $10 Million SHEIN Cares Fund

Fast fashion giant SHEIN has taken a significant step towards expanding its sustainability and social impact efforts by establishing the SHEIN Cares Fund in December 2021.

H&M Launches 'The Blank Staples' for Wholesale Clients

H&M, a leading global fashion retailer, launched its Blank Staples Wholesale Program in May 2021. This program offers a new purchasing format for the brand’s core range of premium quality basics, which was initially introduced in September 2020.