Sol de Janeiro’s New Chapter Begins as Saxemard Leads with Digital Vision

Building Prestige at Coty Luxury Saxemard’s most formative professional years were spent at Coty Luxury, where he rose through the ranks.

There, he led multi-brand global marketing and commercial strategy across fragrance, makeup, and skincare, overseeing the launches for some of fashion’s most esteemed maisons: Gucci, Tiffany & Co., Chloé, Bottega Veneta, Miu Miu, and Philosophy.

Particularly notable was his role as Senior Marketing Director for Gucci Beauty and Vice President, US Luxury Division, where he revitalized the Gucci Flora and Gucci Guilty fragrance lines, relaunched Gucci Makeup, and played a key part in the global expansion of Gucci Bloom.

He is credited with repositioning Gucci Beauty as one of the fastest-growing, most culturally resonant brands in the prestige beauty landscape. Driving Innovation at Dyson Saxemard joined Dyson, first as Senior Vice President of Marketing and then as President for the Americas and EMEA…