Overview
About Sol de Janeiro
Sol de Janeiro is a Brazilian-inspired body care and fragrance brand celebrated for its Cheirosa scent line. Its viral TikTok presence has made it one of the fastest-growing beauty brands globally.
Overview
Sol de Janeiro is a Brazilian-inspired body care and fragrance brand celebrated for its Cheirosa scent line. Its viral TikTok presence has made it one of the fastest-growing beauty brands globally.
RetailBoss Intelligence
A composite ranking of skincare-brand influence across TikTok earned media value and Instagram presence in 2025.
A composite ranking of fragrance-brand influence across TikTok earned media value and Instagram presence in 2025.
Latest coverage
Cheiroso Cologne Mist, Sol de Janeiro's first men's fragrance, offers an all-over body cologne format that combines elevated scent quality with technology for a premium yet everyday feel.
Urban Outfitters and Sol de Janeiro have officially partnered, bringing the Brazilian inspired body care and fragrance brand into Urban Outfitter’s growing beauty assortment…
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The fragrance “dupe” market has evolved from a niche hobby into a mainstream consumer behavior. This report identifies the top 10 fragrance brands that…
The fashion and retail industries are entering 2026 amidst a flurry of high stakes legal battles. From intellectual property disputes and “dupe” culture clashes…
This RB report identifies the top 10 most influential and trending skincare brands for women, based on a comprehensive analysis of consumer sentiment, social…
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