Sephora Squad Canada is returning for its second year with an open call for ten new creators who will help shape beauty culture across Canada through authentic, community driven content. The creator program from Sephora Canada is designed to spotlight voices that reflect the diversity, individuality, and values of beauty lovers nationwide, with the new Sephora Squad Canada roster set to be revealed in Spring 2026.
Sephora Squad Canada returns for year two
After what Sephora Canada describes as an overwhelming response to the inaugural Sephora Squad Canada class, the prestige beauty retailer is officially bringing the program back for a second year. The initiative centers creators who “embody belonging” and represent diverse beauty communities from coast to coast, reinforcing Sephora’s mission to champion a world where everyone can celebrate their beauty.
Applications open on January 19, 2026, giving aspiring and emerging talent across Canada the chance to join a…
platform that blends content creation with brand building and community impact. Only ten creators will be selected for the 2026 Sephora Squad Canada, making the opportunity both highly curated and competitive.
What selected creators receive Chosen Sephora Squad Canada members will access a mix of brand building opportunities tailored to help them grow as creators and entrepreneurs. Throughout the partnership, the ten creators will unlock content opportunities, collaborations with beauty brands, mentorship, and networking events.
They will also gain exposure to some of the industry’s most sought after beauty brands, founders, and products, leveraging Sephora’s prestige positioning and omnichannel reach.
This support system is designed to help creators deepen their storytelling, expand their audiences, and build longer term careers within beauty, lifestyle, and adjacent spaces…
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