Top 10 Fashion Brands by Resale Listings (RaaS)

ThredUp 22,269 4 Hanna Andersson Hanna-Me-Downs Archive 21,247 5 Zara Zara Preowned In-house / Local 15,385 6 Patagonia Worn Wear Trove 6,673 7 Eileen Fisher Renew In-house 4,369 8 Lululemon Like New Archive 3,940 9 Levi’s Levi’s SecondHand Trove 3,900 10 Canada Goose Generations Trove 3,039 1.

Madewell: “Madewell Forever” Madewell holds the top spot for RaaS scale. Launched in 2021 in partnership with ThredUp, the program allows customers to turn in any pair of jeans (from any brand) for store credit, while Madewell branded items are cleaned and resold on a dedicated digital storefront.

This initiative has successfully kept over 1.6 million garments in circulation. https://www.instagram.com/p/DUlrnixEeAY/?hl=en&img_index=1   2. Athleta: “Athleta Preloved” Athleta, a Gap Inc. brand, launched “Preloved” in 2022. Powered by ThredUp, it focuses on high performance activewear.

Customers use “Clean Out Kits” to send in gently used items in exchange for Athleta shopping credit. The program is notable for its high volume of listings in the activewear segment, catering to a loyal customer base that values durability. https://www.instagram.com/p/DUdqtH6Dlfi/?hl=en&img_index=1 3. American…