LVMH Sells Marc Jacobs to WHP Global as the Brand Enters a $9.5 Billion Fashion Platform

LVMH Exits Marc Jacobs After Nearly 30 Years In a joint announcement from New York on May 14, 2026, LVMH Moët Hennessy Louis Vuitton and brand management firm WHP Global confirmed they have entered into a definitive agreement for the acquisition of the Marc Jacobs brand from LVMH.

LVMH first took a majority stake in Marc Jacobs in 1997, and the deal brings that long running partnership to a close as the luxury group continues to fine tune its fashion and leather goods portfolio.

Over almost three decades, LVMH backed the brand’s expansion across handbags, small leather goods, ready to wear, footwear, eyewear and fragrance, helping cement Marc Jacobs as one of fashion’s most influential American names.

The group credits this era with some of the label’s most iconic and commercially successful products, underscoring the role of the in house team and the designer’s “rare creativity and unique vision.” Marc Jacobs Stays On As Creative Director Crucially, the announcement confirms that Marc Jacobs will remain as Founder and Creative Director following the closing of the transaction, ensuring continuity across runway collections and fashion shows…