FashionMarketing

LOEWE and On Add Two New Footwear Styles to Their October 15 Collection

LOEWE and On are expanding their collaboration with the Cloudsolo Hiker and Cloudtilt Cosmic, bringing two new footwear styles into a Fall Winter 2026 collection that also includes ready-to-wear. The release is scheduled for October 15 through selected stores operated by both brands and online.

Published: Oct 14, 2026 7:36 AM

By Jeanel Alvarado

FashionMarketing

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FashionMarketing

LOEWE and On Add Two New Footwear Styles to Their October 15 Collection

Photography: Rosie Marks for LOEWE and On.

LOEWE and On are expanding their collaboration with the Cloudsolo Hiker and Cloudtilt Cosmic, bringing two new footwear styles into a Fall Winter 2026 collection that also includes ready-to-wear. The release is scheduled for October 15 through selected stores operated by both brands and online.

The joint collection announcement places artistic exploration at the centre of the launch. Photographer and director Rosie Marks created its campaign, featuring Joan Jonas, Martine Syms and Tarek Atoui in environments connected to their practices.

Outdoor codes enter a lifestyle assortment The Cloudsolo Hiker combines a lugged outsole with custom hooks, rounded two-tone laces and a co-branded metal buckle. LOEWE describes it as a city shoe informed by outdoor design.

That positioning matters: the collection borrows hiking codes while presenting the shoe within a luxury lifestyle wardrobe. Cloudtilt Cosmic develops the collaboration’s other footwear direction, using a new CloudTec Phase bottom unit and an upper combining engineered mesh, transparent layers and Anagram stitching.

The accompanying clothing includes outerwear and utility-led pieces. Artists connect the product story to movement LOEWE’s campaign introduces Jonas through the natural landscape of Nova Scotia and Syms through the streets of New York and Los Angeles…

Black LOEWE and On footwear photographed with contrasting laces

Martine Syms wearing orange outerwear in the LOEWE and On campaign

Lugged outsole of a LOEWE and On shoe against a tree

Joan Jonas seated in her studio wearing the LOEWE and On collection

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