BeautyNews

Prada Beauty Opens Three-Day Wisteria Pop-Up at a Madrid Art Gallery

More than 3,000 people visited over the two public days, according to Prada Beauty’s account of the event.

Prada Paradoxe bottles and makeup displayed at the Madrid gallery
BeautyNews

Prada Beauty Opens Three-Day Wisteria Pop-Up at a Madrid Art Gallery

Source: Abdel Jahouh, Prada Beauty.

Prada Beauty transformed The Ryder Projects art gallery in Madrid into a lilac showroom for the launch of Prada Paradoxe Sweet Chemistry and its Wisteria makeup collection. The three-day pop-up offered fragrance sampling, express makeup services and a photo studio.

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