Author Profile

Jeanel Alvarado

EDITOR-IN-CHIEF

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing…

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About

About Jeanel Alvarado

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing Director of the School of Retailing at the University of Alberta. Jeanel’s insights appear in Nasdaq, Entrepreneur, Fortune, TIME, and the US Chamber of Commerce, among others, with recurring commentary on top retailers and brands for financial markets, consumer insights, shopping trends, tech Innovation, and the luxury sector.

Latest Stories

Articles by Jeanel Alvarado

How Can Fashion Retailers Avoid Overstocking

How Can Fashion Retailers Avoid Overstocking

In the fast-paced world of fashion retail, maintaining optimal inventory levels is crucial for success. Overstocking, also known as inventory bloat, is a significant issue faced by fashion retailers. It occurs when retailers accumulate more inventory than they can sell,…

RetailStrategy
7 Retail Sales Strategies To Attract Affluent Shopper

7 Retail Sales Strategies To Attract Affluent Shopper

When it comes to attracting affluent shoppers, you will need to invest in specific retail sales and promotions strategies that work best for affluent shoppers focus on providing a personalized, convenient, and high-quality experience. These customers value experiences over material…

MarketingRetail
How to write product descriptions using AI Tools, ChatGPT

How to write product descriptions using AI Tools, ChatGPT

In the world of e-commerce, product descriptions play a crucial role in attracting customers and driving sales. With the advancement of artificial intelligence (AI), writing compelling and engaging product descriptions has become easier than ever. AI-powered tools like OpenAI’s ChatGPT…

StrategyTechnology
Temu Shopping App Launches In Europe

Temu Shopping App Launches In Europe

Temu, the ultra low-cost e-commerce platform owned by PDD Holdings, has recently expanded its operations to the United Kingdom and other European markets, including France, Germany, Italy, the Netherlands, and Spain. This rapid international expansion comes on the heels of…

Consumer & Shopping TrendsEcommerce
How Retailers are using ChatGPT to help people buy online

How Retailers are using ChatGPT to help people buy online

Retailers are increasingly adopting ChatGPT to enhance the shopping experience and assist customers in making informed purchasing decisions. By leveraging the power of natural language processing and machine learning, ChatGPT is transforming the way people shop and interact with retailers.…

EcommerceStrategy
Gap announced its decision to lay off 1,800 employees

Gap announced its decision to lay off 1,800 employees

Gap Inc., a leading apparel retailer, recently announced its decision to lay off 1,800 employees in a bid to cut costs amid mounting concerns of a recession in the United States. This move comes as the company faces challenges such…

Retail
Tiffany & Co. reopened its New York flagship store

Tiffany & Co. reopened its New York flagship store

Tiffany & Co., the renowned American luxury jewelry brand, has recently reopened its New York flagship store as “The Landmark.” Located at 727 Fifth Avenue, this iconic ten-story retail building has been a symbol of luxury and elegance since its…

LuxuryRetail
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