Contributor Profile

Jeanel Alvarado

RetailBoss Contributor

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing…

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About

About Jeanel Alvarado

Jeanel Alvarado is a marketer and retail strategist, leveraging 15+ years of cross-disciplinary expertise in retail, e-commerce, technology, consumer and shopping trends. She is the former Senior Managing Director of the School of Retailing at the University of Alberta. Jeanel’s insights appear in Nasdaq, Entrepreneur, Fortune, TIME, and the US Chamber of Commerce, among others, with recurring commentary on top retailers and brands for financial markets, consumer insights, shopping trends, tech Innovation, and the luxury sector.

Latest Stories

Articles by Jeanel Alvarado

10 Fashion AI Startups Making Waves in 2025

10 Fashion AI Startups Making Waves in 2025

As we progress through 2025, the fashion industry continues to embrace artificial intelligence as a transformative force. Based on recent funding, accelerator programs, and market traction, these ten fashion AI startups are gaining significant attention this year. While some may…

NewsTechnology
The 4 Rules That Make Premium Brands Worth More

The 4 Rules That Make Premium Brands Worth More

Brands struggle daily. Modern retail demands steep margins while digital acquisition costs soar beyond sustainable levels. Between these pressures, new consumer brands face a brutal financial reality that few discuss openly. The solution isn’t cutting corners or racing to the…

Insights
68% Inflation Fears Drive 5.3% Essential Spending Jump as Leisure Travel Hits 63% in 2025

68% Inflation Fears Drive 5.3% Everyday Essential Spending Jump in 2025

Global consumers are tightening budgets on everyday essentials while strategically splurging on experiences and joy-driven purchases, according to Deloitte’s latest ConsumerSignals report. The study, tracking over 15 countries, reveals a nuanced picture of financial resilience and restraint as households navigate persistent inflation…

Retail
H&M's AI Push Will Reshape Fashion's Future

Opinion: H&M’s AI Push Will Reshape Fashion’s Future

Fashion has always balanced art with commerce, human creativity with business efficiency. H&M’s move represents a pivotal shift in how that balance might be recalibrated. With plans to increase AI integration by 30%, they’re betting that artificial intelligence can deliver…

NewsTechnology
Cécred by Beyoncé Doubles Ulta’s E-Commerce Sales Goals in 1 Day Amid 1400 Store Expansion

Cécred by Beyoncé Doubles Ulta’s E-Commerce Sales Goals in 1 Day

Beyoncé Knowles-Carter’s haircare brand Cécred has officially expanded from direct-to-consumer into nationwide retail, marking the biggest prestige hair launch in Ulta Beauty‘s history. The exclusive partnership, which launched on April 6, 2025, brings the 35-time award-winning brand to over 1,400 Ulta Beauty stores across the United…

BeautyNews
Zara Bets Big on San Francisco While Others Retreat

Opinion: Zara Bets Big on San Francisco While Others Retreat

Retailers close, cities evolve, and new opportunities emerge. Against a backdrop of boarded storefronts and “For Lease” signs that have dominated Union Square’s narrative, Zara’s announcement of a new flagship store represents more than just another retail opening. It signals…

Retail