Overview
About Rhode
Rhode is a skincare brand founded by Hailey Bieber, offering minimal, efficacious products for dewy, healthy skin. It quickly became one of the most talked-about celebrity beauty launches.
Latest coverage
Rhode News
Rhode Enters 19 European Sephora Markets With a Paris Café rhode Activation
Rhode's September 30 launch adds Sephora distribution in 19 European markets and more than 500 stores, with a short-run Paris café designed to connect the activation to purchases.
How Beauty Brands Are Choosing Between DTC and Physical Retail
Rhode, Fenty Beauty, KIKO Milano, Aesop and Glossier show how digital-first beauty brands can decide whether physical retail should deliver greater reach or greater control.
Rhode Celebrates Alexandra Leclerc Collaboration With a Monaco Dinner
Rhode brought its Alexandra Leclerc collaboration to Monaco with a launch dinner at La Vigie Zanoni, pairing a waterfront setting with personalized tableware and its new miniature blushes. The event gave the beauty launch a physical setting built around the collaborator, alongside a product range designed to clip onto bags and travel with its wearer.
The Best Beauty Packaging Comes With Demonstration Built In
Vacation, Bubble, Rhode and Starface show how beauty packaging can guide use, create repeatable rituals and make a product easier to understand before the first application.
From LA to Mexico City Why Rhode’s $1 Billion Beauty Brand is Betting on Bronzed Summer Skin
The beauty brand is expanding into Mexico and seven new European markets, launching its Summer '26 Collection, marking a significant milestone in its global expansion.
Hailey Bieber’s $1 Billion Brand Rhode Just Announced Its Biggest Retail Expansion Ever
Rhode is heading to Sephora Europe this September, marking the brand’s most expansive retail move yet, spanning 19 countries across the continent as its exclusive “Only at Sephora” partner. Hailey Rhode Bieber’s viral skincare brand just made its boldest move yet. Following record-breaking…
Top 10 Beauty Brands by ‘Dupe’ Searches in the U.S.
The beauty “dupe” culture has reached a fever pitch in 2025 to 2026, shifting from a budget saving hack to a mainstream social status indicator. This report identifies the top 10 beauty and skincare brands that U.S. consumers most frequently…
Top 10 Fenty Beauty Competitors and Alternatives
This RB report provides a revised analysis and ranking of the top 10 celebrity led competitors and alternatives to Fenty Beauty. The evaluation is based on three key criteria: target market overlap, retail distribution parity, and consumer sentiment similarity. The…
Top 10 Brand Partnerships That Broke the Internet in 2025
Related reading: Explore our Top Sneaker Collaborations That Broke the Internet. The year 2025 marked a significant evolution in brand collaboration, moving beyond simple co branding to strategic, culture shaping partnerships that effectively “broke” social media algorithms. These campaigns were…
Top 10 Skincare Brands for Women 2026 Ranked
This RB report identifies the top 10 most influential and trending skincare brands for women, based on a comprehensive analysis of consumer sentiment, social media virality, and press coverage throughout 2025 and early 2026. The selection focuses on brands that…
Where Rhode ranks
No rankings are available for this brand yet.
Research library · 5 reports
Mentioned in RETAILBOSS reports
Explore the studies featuring this brand. Position badges show its place in the report’s published ranking.
Featured in reportRETAILBOSS Research
The Most-Loved Fashion and Beauty Brands by Gen Z on TikTok
Fashion and beauty brands ranked by Gen Z affinity, engagement and cultural visibility on TikTok.
Explore report
Position #5RETAILBOSS Research
Top 10 US Beauty Brands Launching in Dubai and the UAE
US beauty brands entering Dubai and the UAE through strategic retail and distribution partnerships.
Explore report
Position #10RETAILBOSS Research
Top 10 Beauty Brands by Dupe Searches
Beauty brands ranked by US dupe-search demand, social discovery and product-specific interest.
Explore report
Featured in reportRETAILBOSS Research
Why Luxury Houses Are Taking Over Beach Clubs
Why luxury houses are turning seasonal beach clubs into a repeatable experiential-retail and cultural-media strategy.
Explore report
Featured in reportRETAILBOSS Research
The Best Rhode Moments in 2026, So Far
Twelve collaborations, launches and retail expansions that show how Rhode is converting cultural visibility into a global beauty growth platform.
Explore report
Insights & Trends
Analysis
Data-led insights and trend observations featuring Rhode.
- Trends · Sep 23, 2026How Beauty Brands Are Choosing Between DTC and Physical Retail
- Trends · Sep 6, 2026The Best Beauty Packaging Comes With Demonstration Built In
- Insights · Feb 5, 2026Top 10 Beauty Brands by ‘Dupe’ Searches in the U.S.
- Insights · Feb 3, 2026Top 10 Fenty Beauty Competitors and Alternatives
- Insights · Jan 30, 2026Top 10 Brand Partnerships That Broke the Internet in 2025
- Insights · Jan 26, 2026Top 10 Skincare Brands for Women 2026 Ranked
- Insights · Sep 6, 2025Rhode’s Top Competitors and Alternatives in 2025
- Insights · Sep 6, 2025Rhode’s 2025 Strategic Launch with Sephora and Future Plans
