Blending Olympic-ready performance with fan-first access, Columbia Sportswear is suiting up Team USA Curling for the 2026 Winter Olympic Games in Italy and, for the first time, giving fans the chance to wear replica versions of the same looks.
Columbia Sportswear is back as the official uniform sponsor for the USA Curling National Team for the 2026 Winter Olympic Games, outfitting athletes and coaches across the Men’s, Women’s, Mixed Doubles, and Wheelchair National Teams. The collection blends high-performance design with patriotic storytelling, reflecting the brand’s long-standing focus on innovative outdoor gear.
USA athletes will compete in uniforms created in close collaboration between Columbia and USA Curling, with both sides focused on helping teams perform on the sport’s biggest stage in Italy.
Stars, heritage, and a 250-year milestone
The dark competition jersey is built around a bold star motif, featuring eight cascading stars in…
red, white, and blue that represent the curling stones used in play. In a nod to national history, every jersey carries at least 250 stars, a design detail that celebrates the upcoming 250th anniversary of America’s independence. This mix of performance kit and symbolic graphics aims to connect today’s curlers with U.S.
heritage and landscapes while still looking modern on the ice. Omni-Heat Infinity powers village wear Beyond jerseys, pants and hats, Columbia is also supplying village wear, including USA-branded parkas for athletes and staff.
These parkas are insulated with Columbia’s Omni-Heat™ Infinity, described as the brand’s warmest technology, and here it is reimagined in a patriotic gold star pattern to mark the historic games.
The use of Omni-Heat™ Infinity is designed to keep curlers warm and comfortable off the ice, reinforcing Columbia’s reputation for technical outerwear built for harsh winter conditions…
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