Garnier and Walmart have teamed up to introduce a new exclusive haircare line focused on the scalp – the Garnier Fructis Pure Clean Hair Reset collection. The popularity and rise in skincare products have changed the way Americans think about their overall skin health, including the scalp.
The co-creation of this hair and scalp product line provides a solution for everything residue related, from pollution and dirt, to oil and styling product build-up, removing up to 100% of residue. The Garnier Fructis Pure Clean Hair Reset collection is available exclusively at Walmart, in more than 4,200 stores and at Walmart.com.
“We are seeing skincare influence the haircare category now more than ever. Our consumers are interested in haircare products inspired by their everyday skincare because they know those ingredients deliver on clean. The new Pure Clean Hair Reset collection includes products that contain popular skincare cleansing ingredients like charcoal, and…
micellar agents to address everyday build-up from styling products, gels, and dry shampoo. We are delighted to collaborate with Walmart to bring this unique offering to life.” – Alanna McDonald, President, Garnier*Maybelline New York*essie.
“We have a long-standing relationship with Garnier, and their brand is one our customers know and love. It was important for us to collaborate on an exclusive product line to meet the needs of our Gen Z customers and reinforce our commitment to all customers.
The launch of the Fructis Pure Clean Hair Reset collection expands our selection of on-trend products with sophisticated formulas and ingredients that deliver impressive hair and scalp benefits at an incredible value.” –Musab Balbale, Vice President, Beauty, Walmart U.S.
The Garnier Fructis Pure Clean Hair Reset collection is formulated with eco-designed natural ingredients including aloe vera, charcoal, peppermint and powerful technologies like citric acid, micro-exfoliants, micellar agents, and cooling scalp technology to provide users with a new level of scalp and hair cleanliness…
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