Intimissimi Connects Venice Red-Carpet Dressing With Its Shoppable Nude Look Capsule

Intimissimi is using its sponsorship of the 83rd Venice International Film Festival to connect red-carpet visibility with a capsule customers can shop. Its Nude Look collection brings three dresses built around Ultralight with Cashmere, lace and tulle into the brand’s eveningwear story.

Parent company Oniverse says the collection interprets transparency through layering and contrasts, with bustiers, bras, bodysuits and shaping pieces treated as part of the finished look.

The announcement names Alessandra Ambrosio, Stella Maxwell, Alana Lucio, Faretta and model and entrepreneur Emi Renata among the participants in its opening-night presentation.

Lingerie Becomes Part of the Outfit The product connection is direct: Intimissimi’s familiar fabrics and lingerie categories supply the foundation for dresses and styling intended to be seen. Instead of separating the dress from what is worn underneath, the capsule makes their combination central to the look.

The brand’s official women’s collection page brings its Venice festival presentation and Nude Look shopping content together, highlighting tulle, lace and Ultralight with Cashmere dresses. That places the event imagery alongside recognizable product categories in the online shopping experience…

Members-only article