Jung Kook for Calvin Klein Brings Biker Edge to Brand Icons in 20 Piece CKJK Capsule

Jung Kook’s first fashion collaboration Calvin Klein, Inc., a subsidiary of PVH Corp., describes Jung Kook for Calvin Klein as the evolution of the brand’s long standing partnership with the global pop icon.

The capsule is positioned as the artist’s first true fashion collaboration, moving him from fronting campaigns into co creating product.

In the press release, Jung Kook said he wanted to “fully immerse” himself in the process and leaned on Calvin Klein’s design expertise to “leave [his] mark on every piece,” describing the capsule as true to his style and his “love of riding.” That mix of personal narrative and established brand codes sits at the heart of the collection’s storytelling.

Biker attitude meets Calvin Klein icons The capsule is built around a biker attitude, merging moto references with Calvin Klein’s most recognizable silhouettes. The men’s and women’s lineup spans 20 styles, rooted in underwear and key denim pieces like the 90s trucker jacket, 90s straight jeans and low rise baggy fits…