Consumer & Shopping Trends

Kate Upton Joins Vosa Spirits as Co-Owner

Vosa Spirits, a pioneering brand in the canned Ready To Drink (RTD) sector, has announced that supermodel, actress, and entrepreneur Kate Upton has joined the company as a Co-Owner.

Published: Oct 25, 2023 9:24 AM

By Jeanel Alvarado

Consumer & Shopping Trends

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Kate Upton Joins Vosa Spirits as Co-Owner

Kate Upton With Vosa Spirits, Vodka Water Lemon Courtesy of Vosa Spirits

Vosa Spirits, a pioneering brand in the canned Ready To Drink (RTD) sector, has announced that supermodel, actress, and entrepreneur Kate Upton has joined the company as a Co-Owner. Upton’s decision to join the brand was influenced by her personal experience with Vosa’s products and her admiration for the brand’s ethos, which is centered around pushing boundaries, setting new standards, and delivering exceptional quality.

“We admire Kate greatly, and we were delighted to learn that she loved our cocktail offerings,” shared Spencer Bailey, Co-Founder & CEO, Vosa Spirits. “We craft all Vosa products for an elevated, elegant cocktail experience as part of a relaxed and luxurious lifestyle. Kate embodies that essence.

We welcome her and look forward to working together to grow Vosa Spirits.” As a co-owner, Upton will play an active role in the development of new flavors, packaging design, and marketing strategies. She will also work towards expanding Vosa’s consumer base.

This collaboration comes at a time when Vosa is introducing two new product lines: Vodka Water and High Line. These innovative offerings are set to redefine the canned, spirit-based space, with options available both with and without carbonation.

“I love sharing a drink with friends and family, making sure I’m drinking something that’s free of preservatives and made with high-quality spirits is important to me,” says Kate Upton, Co-Owner, Vosa Spirits. “Vosa offers this opportunity in a variety of options, so I know there’ll be something for everyone…

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Kate Upton Joins Vosa Spirits as Co-Owner

Vosa Spirits, a pioneering brand in the canned Ready To Drink (RTD) sector, has announced that supermodel, actress, and entrepreneur Kate Upton has joined the company as a Co-Owner.

Unlock the rest of this story

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