BeautyMarketing

Kenzo Parfums Extends Its Coral Gardeners Partnership to L’Eau Ambrée

Kenzo Parfums is extending its relationship with Coral Gardeners to L’Eau Ambrée, connecting another fragrance in its portfolio with the organization’s coral-restoration work. LVMH says the partnership began around the launch of L’Eau Pure, when Coral Gardeners joined the house as activist ambassadors.

Published: Sep 9, 2026 9:36 AM

By Ifrah Nadeem

BeautyMarketing

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Kenzo Parfums Extends Its Coral Gardeners Partnership to L’Eau Ambrée

Image source: LVMH / Kenzo Parfums.

Kenzo Parfums is extending its relationship with Coral Gardeners to L’Eau Ambrée, connecting another fragrance in its portfolio with the organization’s coral-restoration work. LVMH says the partnership began around the launch of L’Eau Pure, when Coral Gardeners joined the house as activist ambassadors.

Founded by Titouan Bernicot in French Polynesia in 2017, Coral Gardeners focuses on preserving and restoring coral reefs. In its September 9, 2026 update, LVMH reports that the organization has 80 members and has replanted more than 160,000 corals.

One Partnership Across Multiple Fragrances LVMH describes the relationship as long-term and identifies L’Eau Ambrée as its next extension. The update positions Coral Gardeners as a continuing partner across fragrance launches, with ocean protection providing a consistent theme.

The reported coral and team figures describe Coral Gardeners’ organization-wide work. Kenzo’s relationship adds a fragrance-brand platform to that conservation story, with the organization’s ambassador role carrying through from L’Eau Pure to L’Eau Ambrée.

Conservation as a Continuing Brand Story The strategic role of the partnership is continuity. Moving from L’Eau Pure to L’Eau Ambrée keeps the same organization and environmental subject in view as the product story develops, giving the relationship a place beyond a single launch announcement…

Kenzo Parfums — Kenzo Parfums Extends Its Coral Gardeners Partnership to L’Eau Ambrée, image 2

Kenzo Parfums — Kenzo Parfums Extends Its Coral Gardeners Partnership to L’Eau Ambrée, image 3

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