Steve Madden Launches New-Rose Goldie Eau de Parfum Fragrance
As the world of fragrance continues to evolve, iconic brands are stepping up with bold new creations. Steve Madden, the iconic American fashion brand, has finally
Steve Madden Launches New-Rose Goldie Eau de Parfum Fragrance
As the world of fragrance continues to evolve, iconic brands are stepping up with bold new creations. Steve Madden, the iconic American fashion brand, has finally announced its first fragrance launch of 2025 – Rose Goldie Eau de Parfum. This is a striking new floral-ambery fragrance that embodies modern glamour and confident self-expression.
Introducing Rose Goldie
Credits: Steve Madden
Rose Goldie is the highly anticipated second edition of the original Goldie fragrance. This new scent invites wearers to embrace their most glamorous selves—radiant, empowered, and ready to celebrate life in vivid color. It resonates with today’s trends, where Gen Z and millennial consumers favor expressive, mood-lifting perfumes.
The Scent Profile
Rose Goldie opens with sparkling Italian bergamot, neroli, and red currant, leading into a luminous floral heart of tuberose, gardenia, and pink peony. The scent settles into a warm, addictive base of amber, white moss, and sugared musks, resulting in…
a bold, feminine trail that is both modern and memorable. “For the second iteration of Goldie, my vision was to infuse a sparkling rose hue into the fragrance”, said Christine Hassan, Perfumer at Givaudan.
Hassan further explains, “To achieve this effect, I crafted a blend of vibrant bergamot, luscious red currant, and delicate pink peony. This radiant core is layered over a luxurious floral bouquet and grounded in warm amber and sugared musks, creating a modern addiction.
A true pink heart of gold.” Packaging: Fashion-Forward with an Edge The fragrance is presented in Steve Madden’s signature heart-shaped bottle, now finished with high-shine rose gold detailing.
The bottle comes nestled in a matte white outer carton adorned with custom rose gold foil embellishments, offering a chic, fashion-forward take on a feminine edge. “Goldie’s name means a lot to me, and with Rose Goldie, we’ve taken that sweet, feminine spirit and added a little edge”, said Madden…
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