Pinterest Bets $4 Billion on AWS to Power AI Driven Visual Search For 600 Million Users
Pinterest's new $4 billion AWS partnership accelerates AI model training and innovation, solidifying its leadership in visual discovery.
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Pinterest’s Users and Cash Flow are Climbing while its Share Price Stumbles
Pinterest is growing fast where it matters most, users, profitability, and cash, even as its share price lags behind the fundamentals. A new analysis of the stock notes that monthly active users are up by more than 11% year over…
Pinterest bets on AI powered performance TV with tvScientific
Pinterest is moving deeper into performance advertising with plans to acquire tvScientific, aiming to bring its intent-rich, AI-powered ad engine from mobile and social into the fast-growing world of Connected TV (CTV). The deal positions Pinterest to offer brands a…
Pinterest Rolls Out “Where-to-Buy” Links to Over 3,000 Retailers and 165,000 Stores
Pinterest is making its platform more shoppable and empowering both retailers and consumers with the rollout of “where-to-buy” links—a feature designed to let users shop from multiple retailers directly from Pins, while brands gain deeper insight into purchase intent and…
Study: 45% of Pinterest’s U.S. users are affluent shoppers
Pinterest, the social media platform known for capturing the attention of millions of affluent shoppers, is an opportunity luxury retailers simply cannot afford to miss. According to the ‘Rise of Luxury Shoppers’ study, 45% of Pinterest’s U.S. users boast a…
How Brands Can Optimize for Pinterest’s New Body Type Search Tool
Pinterest, the popular visual discovery engine, has recently made strides in inclusivity by expanding its body type search feature to a broader user base. This innovative tool, known as ‘body type ranges,’ allows users to filter their searches by different…
Pinterest puts more focus on its ‘shoppable pins’ content
Pinterest has evolved into a robust platform for e-commerce, offering a variety of features that enable users to not only discover but also shop for products directly within the app. The platform’s Product Pins, previously known as Shoppable Pins, are…
Pinterest revenue grew 11% year over year
Pinterest, one of the world’s leading social media platforms, recently announced its financial results for the third quarter of 2023. The company has shown impressive growth, with key metrics indicating a strong performance and promising future. In Q3 2023, Pinterest…
Pinterest Announces Expansion of ‘Creator Inclusion Fund’ Program
Pinterest has recently announced the expansion of its Creator Inclusion Fund program, which aims to support creators from underrepresented communities. The program was initially launched in 2021 with a $500,000 fund, and an additional $1.2 million was allocated last year.…
Pinterest to Acquire AI Powered Startup THE YES, Shopping Platform for Fashion
Pinterest is announced this week, that it’s signed a definitive agreement to acquire THE YES, an AI powered shopping platform for fashion that enables users to shop a personalized feed based on the user’s active input on brand, style, and…