Boohoo Announces Ambassador Kourtney Kardashian Barker

As the design team worked with Kardashian Barker to develop the first 46-piece capsule collection, discussions with global industry experts began, and Kardashian Barker worked to gain a better understanding of the challenges the fashion industry faces in this space.

In the series, Kardashian Barker works to dig under the surface of the industry, speaking with experts who help her and the audience, form a better understanding of the challenges and opportunities. The audience will hear from specialists in worker welfare, human rights, textile waste, upcycling, resale and vintage fashion.

Kardashian Barker also called upon the expertise of her long-time friend sustainability influencer Stephanie Shepard, co-founder of Future Earth to identify the difficult questions we need to ask and get the conversation started about whether style and sustainability can really go together.

“When boohoo first approached me with this idea that was all about sustainability and style, I was concerned about the effects of the fast fashion industry on our planet. Boohoo responded with excitement and a desire to incorporate more sustainable practices into our line. It’s been an enlightening experience…