with acne. He believes in personalized products to address individual skin concerns. Beauty companies are currently failing in addressing individual customer needs. Accessible Custom Cosmetics, Adewunmi “I realize the standardized skincare products on the shelf don’t work for everyone.

Because many factors, such as diet and lifestyle, affect our skin, cosmetics companies must create personalized products. I believe personalized skincare has significant potential to increase customer loyalty, and conversion rates and drive revenue growth in the beauty industry, said Ade Adegbonmire, Founder & CEO of Adewunmi.

We sat down with Ade Adegbonmire at Beauty Tech and Innovation Summit 2023 for an exclusive interview to learn more about Adewunmi, the future of beauty and his thoughts on being a speaker at this years conference. What was the inspiration behind starting your brand?

I had an overwhelming amount of acne growing up and well into my 20s. I vividly remember prom day in high school. My skin was the worst, with breakouts everywhere on my face, even though I had tried to do everything possible to prevent them before that day. I had my new suit and shoes that I was excited to wear,…