ANTA is marking a major push into the United States with its first U.S. flagship store, opening in Beverly Hills, California, on Friday, February 13, 2026. The debut cements the Chinese sportswear giant’s long term bet on the American market, backed by star power from NBA athletes Kyrie Irving and Klay Thompson.
Beverly Hills Flagship As U.S. Brand Hub
Located at 330 N. Beverly Drive, Beverly Hills, CA 90210, the new flagship spans approximately 2,500 to 3,000 square feet and is designed as ANTA’s central U.S. brand hub. The space carries a curated mix of performance running, lifestyle footwear, signature basketball, and apparel, framed by immersive brand environments and athlete storytelling.
The store is deliberately positioned as more than a retail box. ANTA plans to use the location as a community and cultural hub, with upcoming run clubs, athlete led activations, and programming that celebrates the intersection of Chinese American…
heritage, sport, and performance innovation. “Opening our first U.S. flagship in Beverly Hills is a defining moment for ANTA,” said Samuel Tsui, CEO of ANTA Brand. “This store represents our commitment to the U.S. market and our belief that sport, culture, and performance innovation belong on the world’s biggest stages.
Beverly Hills is the perfect home for that vision.” Star Studded Grand Opening The grand opening will feature a ribbon cutting ceremony attended by ANTA leadership, City of Beverly Hills officials, the Beverly Hills Chamber of Commerce, and signature athletes Kyrie Irving and four time NBA champion Klay Thompson.
The event underscores ANTA’s strategy of anchoring its U.S. storytelling around elite basketball talent and high visibility cultural moments. After the ceremony, invited guests and media will tour the flagship, explore exclusive product assortments, and capture content from dedicated athlete and brand zones throughout the store.
A special presentation will spotlight ANTA’s signature athletes and the design intent behind key performance footwear, linking product innovation directly to player insight. A Milestone In Global Expansion With more than 12,000…
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