Athleta Partners with Alicia Keys On Women’s Project

Alicia Keys will serve as a mentor and advisor for Athleta‘s Power of She Fund, a grant program committed to making well-being accessible, specifically to women and girls in the BIPOC community.

Launched in 2020 and activated by the Women’s Sports Foundation, applications for the next cycle of well-being grants will open in June 2022. In addition to her involvement in the Power of She Fund, Keys has also released a limited-edition activewear line in collaboration with Athleta.

The Athleta x Alicia Keys Collection is a stylish, 15-piece collection designed to support women, boost their mood and energy, and let them feel powerful in their own bodies. It is “inclusive by design,” which means it was designed, fit, and tested by real women across the brand’s extended size range (XXS to 3X).

The collection is available for purchase now at athleta.gap.com. Keys will also connect with women through community conversations on AthletaWell, Athleta’s digital community that supports women’s well-being…