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About Formula 1
Formula 1 is the world's premier motorsport championship, owned by Liberty Media. With a growing global fanbase, it has become a luxury lifestyle and entertainment brand.
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Louis Vuitton Turned The Monaco F1 Trophy Into a Couture Trunk For 2026
The Monaco edition, featuring a striking red Monogram canvas and bold white and red 'V,' symbolizes the enduring partnership between Louis Vuitton and the Principality of Monaco.
Every Luxury Brand Spending Big at Formula 1 in 2026, and What They Are Getting for It
Louis Vuitton serves as the title partner and official trophy trunk provider for the Formula 1 Grand Prix de Monaco 2026.