Overview
About Guess
Guess is an American fashion brand known for denim, sexy advertising, and the iconic triangle logo. Founded by the Marciano brothers, it is a global denim and lifestyle brand.
Latest coverage
Guess on RetailBoss
Guess Goes Private with Authentic Brands Partnership to Power $38 Billion Brand Portfolio
Authentic Brands Group and Guess have closed a landmark transaction to take Guess private, creating a new ownership and operating model designed to fuel…
Authentic Brands Group to Acquire Majority Stake in Guess?
Authentic Brands Group (ABG) is making headlines with its strategic acquisition of Guess?, Inc., set to finalize in early 2026. The deal, valued at…
Guess AI Model in Vogue Sparks Backlash Over Beauty Standards
Guess debuts the first AI-generated model campaign in the pages of Vogue, featuring a two-page Guess advertisement in the magazine’s August 2025 issue. Created by AI company Seraphinne…
GUESS 2024-25 ESG Report Shows Major Wins
GUESS is doubling down on sustainability with bold new results. The fashion industry is experiencing a transformative shift toward sustainability, and GUESS is positioning…
GUESS Launches ‘Seductive Dream’ Fragrance for Valentine’s Day
Guess? announces Seductive Dream, the latest addition to its cherished Seductive fragrance line. This enchanting perfume invites you to explore a romantic tale, interwoven…
GUESS? and SuperCircle Launch Guess Again Recycling Program
GUESS?, an American clothing company, has recently announced a strategic partnership with SuperCircle, a textile recycling platform. This collaboration introduces the “Guess Again” program,…
More in Fashion