Cyber Monday is a term that has become synonymous with exceptional online deals and digital shopping sprees. It’s the Monday following Thanksgiving in the United States, and this year, it falls on November 27, 2023. Initially coined by Shop.org in 2005, Cyber Monday has grown into a global phenomenon where consumers can snag some of the best online deals of the year without leaving the comfort of their homes.
As we approach this significant date in the retail calendar, it’s essential to understand what Cyber Monday entails and how you can make the most of it. Unlike Black Friday, known for its in-store doorbusters and early morning queues, Cyber Monday caters primarily to the online crowd. This doesn’t mean, however, that brick-and-mortar stores are left out; many retailers offer the same online and offline promotions, ensuring that no one misses out on the savings.
For those who prefer to avoid the Black Friday crowds, Cyber Monday presents a more relaxed shopping experience. Online retailers like Amazon, Walmart, and Best Buy have extended their sales to encompass not just the day itself but often the entire week leading up to it, sometimes referred to as “Cyber Week.” This gives shoppers ample opportunity to take advantage of deep discounts across various categories, including electronics, home goods, fashion, toys, and beauty products.
Amazon, a giant in the e-commerce space, is known for offering a plethora of deals during this period. “In 2023, they’ve announced a Cyber Monday weekend event starting Saturday, November 25, and running through Monday, November 27, featuring brands such as Casper, Ninja, CeraVe, and Helly Hansen.” Customers can expect up to 46% off select Instant Pot kitchen appliances, up to 37% off select Vitamix blenders, and significant savings on Amazon devices like the Echo Studio and Kindle Scribe Essentials Bundles.
But it’s not just about the discounts. Cyber Monday also offers convenience. With services like Amazon Prime, shoppers can enjoy fast, free delivery and exclusive deals. Moreover, personalized deal notifications from Alexa and the ability to ask the virtual assistant to remind you of deals or even make purchases on your behalf add a layer of ease to the online shopping experience.