Medicube Hits $670 Million in Nine Months and Pursues U.S. Retail Giants

Blockbuster U.S. Sales, Viral Channels, and Off-the-Charts Growth Medicube’s U.S. retail sales soared 250% year-over-year to nearly $670 million from January to September 2025, with major momentum coming from digital platforms like Amazon and TikTok Shop.

Internationally, Medicube’s AGE-R beauty devices crossed 5 million units sold globally as of September 2025, powered by a fully internalized production chain at APR’s own factory and viral online demand.

Over 50% of beauty device sales are now from overseas, and in the U.S., Medicube represents about 39% of total company revenue—with over KRW150 billion (USD 102 million) in quarterly sales driven by Amazon and key shopping holidays.

From E-Commerce to Big Box Retail Ulta Beauty remains Medicube’s primary brick-and-mortar partner, but limited physical shelf presence prompted APR to seek deeper U.S. exposure through Walmart and Sephora…