Meta Eyes 10 Million-Year Sales with $799 Smart Glasses

Meta has unveiled its most advanced wearable to date, the Meta Ray-Ban Display. This new iteration of smart glasses, launching on September 30 at $799, combines

Meta Eyes 10 Million-Year Sales with $799 Smart Glasses, Built-In Display and Gesture-Control Wristband
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Meta Eyes 10 Million-Year Sales with $799 Smart Glasses

Meta has unveiled its most advanced wearable to date, the Meta Ray-Ban Display. This new iteration of smart glasses, launching on September 30 at $799, combines a high-resolution color screen in the right lens with the groundbreaking Neural Band, an EMG-powered wristband controller. With these innovations, Meta is betting big on consumer adoption, projecting up to 10 million unit sales per year by 2026. The Ray-Ban Display signals Meta’s ambition to move the digital experience from phones directly onto faces, changing the dynamics of everyday connectivity and digital interaction.

Built-In Display, App Integration, and Real AI

For the first time, Meta’s smart glasses feature a high-resolution 600 x 600-pixel display positioned within the right lens. This display lets users view notifications, respond to messages, access live translations and navigation, and see weather, calendar events, and social media feeds from Instagram, WhatsApp, and Facebook. The glasses run Meta’s onboard AI assistant,…

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