Study: 16.5% of U.S. purchases result in returns

The United States saw a significant portion of its retail purchases returned, with just over 16% of online purchases were returned. According to a study by

16.5% of U.S. purchases result in returns
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Study: 16.5% of U.S. purchases result in returns

The United States saw a significant portion of its retail purchases returned, with just over 16% of online purchases were returned. According to a study by Statistica, the issue has escalated in 2021-2022 as the volume and processing cost of returns increased dramatically, resulting in many merchants large and small overhauling their policies.

This figure is substantial when considering the total volume of e-commerce transactions and reflects a broader challenge within the industry. The cost of returns for U.S. retail reached an astounding $817 billion, and online retail accounted for $203.22 billion.

The implications of these findings are multifaceted. For retailers, returns represent a logistical challenge and a financial burden. The process of handling returns, which includes receiving, unpacking, and restocking or redirecting items, can be costly. Moreover, the environmental impact cannot be overlooked, as the carbon footprint associated with returns is significant.

Retailers have been responding to these challenges…

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