Contributor Profile

Ifrah Nadeem

RetailBoss Contributor

Ifrah Nadeem covers retail news, events, trends, founders, consumer brands, and market intelligence for RetailBoss.

  • News
  • Marketing
  • Beauty
  • Fashion
  • Retail

Latest Stories

Articles by Ifrah Nadeem

RIMOWA Sets a New Benchmark in 2025 with Grooved Aluminium Backpack Debut

RIMOWA Launches Aluminium Shell Backpack

RIMOWA, the legendary German Maison headquartered in Cologne, Germany, has extended its iconic aluminium collection with the debut of the Original Backpack in Silver. Engineered in Cologne, this debut design reimagines the brand’s aviation-inspired codes for a new era of…

LuxuryNews
Kris Jenner Joins MAC as New Face of Its 30-Year Icon

Kris Jenner Joins MAC as New Face of Its Studio Fix Foundation

Kris Jenner‘s long-anticipated collaboration with MAC Cosmetics has officially arrived, marking a new partnership between the ultra-famous ‘momager’ and one of the world’s leading makeup brands. This week, Jenner made her campaign debut fronting MAC’s Studio Fix Foundation—specifically in shade…

BeautyNews
Bollywood’s Hottest New Face Aneet Padda Joins Lakmē Revolution

Bollywood’s New Face Aneet Padda Joins Lakmē Revolution

The House of Lakmē, India’s pioneering and largest makeup brand, has announced a dynamic new partnership with Bollywood’s freshest face, Aneet Padda, marking a pivotal shift in the brand’s vision for the next generation of beauty lovers. In welcoming Aneet…

BeautyNews
Swiss Brand Timeline Drops Five Luxury Formulas for Cellular Longevity

Swiss Brand Timeline Drops Five Luxury Formulas for Cellular Longevity

Timeline, the Swiss-born pioneer in cellular longevity and mitochondrial health, has announced a bold rebrand alongside a revitalized skincare portfolio—proclaiming a new era where science meets holistic wellness. The comprehensive transformation marks Timeline’s evolution from a science-focused longevity brand into…

BeautyNews
Fétiche Collection Makes 2025 a Scented Milestone for Louboutin

Christian Louboutin Makes Fétiche Collection a Scented Milestone

Christian Louboutin is inviting New Yorkers to experience an immersive journey through its Fétiche perfume collection, unveiling a striking fragrance pop-up in the heart of SoHo. From September 12 to September 14, 2025, fragrance aficionados and Louboutin fans alike can…

Retail
Levi’s Unveils Global Campaign with Alia Bhatt 

Levi’s Unveils Global Campaign with Alia Bhatt 

Levi’s has announced Alia Bhatt as its new global brand ambassador, signaling a bold new era for denim. Bollywood superstar arrives at a pivotal time when women’s fashion is experiencing a dramatic shift toward relaxed fits, wide legs, and looser…

NewsRetail
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