Overview

About Alaïa

Alaïa is a French luxury fashion house founded by Azzedine Alaïa, celebrated for sculptural body-con silhouettes and masterful leatherwork. Owned by Richemont, it is an icon of couture craftsmanship.

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The Top 10 It Bag Index of 2025

While fashion media often labels every new release an “It Bag,” true status is determined by a combination of market performance, cultural endurance, and genuine consumer desire. This report ranks the top 10 bags of 2025 using a methodology that…

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