Your RetailBoss feed
Create a free account to follow the brands and topics you care about. Your choices are saved and ready whenever you return.
Following is a saved on-site preference. It does not subscribe you to email alerts.Category
Beauty retail news, analysis, and trends covering brands, skincare, cosmetics, fragrance, store openings, and consumer demand.
Browse
Loading topics...
Mediheal is turning a historic winning streak in South Korea into fresh momentum in the U.S. skincare market, after being named the No. 1 brand in total sales at Olive Young for two consecutive years (2024–2025), ahead of more than…
Related reading: Explore our Top 10 Korean Beauty Brand and Retailer Expansions. K Beauty is entering a new scale up phase in prestige retail as Sephora and Olive Young announce a strategic partnership to bring a curated lineup of Korean…
This RB report identifies and analyzes the top competitors to Rare Beauty, focusing on consumer sentiment, brand alignment, and market overlap. Our analysis, utilizing a proprietary Total Competitive Index (TCI). Fenty Beauty is the primary competitor in the prestige celebrity…
This RB report details the top virtual try-on technologies based on a comprehensive sentiment analysis of users’ responses across social media platforms. The findings indicate strong consumer acceptance of VTO features that deliver high realism, inclusivity, and a seamless user…
Moroccanoil is entering lip care with a new argan oil infused balm that targets hydration, comfort, and a sensorial, lifestyle driven experience for beauty shoppers. The launch strengthens Moroccanoil’s position as an oil infused beauty leader while tapping into demand…
Estée Lauder has named acclaimed British actress Daisy Edgar Jones as its newest Global Brand Ambassador, strengthening the brand’s connection with a younger, cinema-savvy consumer who values storytelling, individuality, and modern luxury beauty. Daisy Edgar-Jones steps into global beauty spotlight…
Osmo and the Institute for In Vitro Sciences (IIVS) have released a first-of-its-kind study showing that AI can accurately assess skin irritation without using animal tests, a step that could save tens of thousands of laboratory animals and speed up…
Related reading: Explore our Top 10 Brand Expansions in the Canadian Market (Fashion & Beauty). This RB report analyzes and ranks the top 10 U.S. fashion and beauty brands that have success expanding their operations into the Indian market. The…
Estée Lauder Companies is reportedly exploring the sale of Too Faced, Smashbox, and Dr. Jart+ in a single package deal, as the beauty giant continues to reset its portfolio and focus on higher‑growth priorities. The three brands are being quietly…
Gen Z and Millennials are rewriting the rules for self-care—and the data supports this trend. According to the latest Boulevard Consumer Survey, first impressions in the beauty and wellness sector are now shaped by a blend of social media influence,…
As the global beauty market continues to evolve, South Korea’s reputation as a powerhouse for innovation and technology is more evident than ever, especially in the field of ingredient tech. In September 2025, RAFIQ Cosmetics (also styled as RAFIQ) successfully…